Bitget, a leading cryptocurrency exchange and Web3 company, continues to strengthen its reputation as a secure and innovative platform. The exchange reported a December 2024 valuation of its Protection Fund at $617 million, reflecting Bitget’s unwavering commitment to user security, trust, and robBitget Token (BGB) has recently gained significant market attention following a series of strategic moves by Bitget. On December 27 2024, Bitget announced a monumental $5 billion token burn, eliminating 800 million BGB (40% of total supply), which led to the token reaching an all-time high of $8.49. Entering 2025, BGB continues to show remarkable potential as a key player among exchange tokens.

Key Reasons for BGB’s Continued Rise

1. Deflationary Model: Introducing a quarterly buyback-and-burn mechanism aligns with Bitget's newly updated whitepaper. This plan commits 20% of Bitget’s profits from exchange and wallet services to BGB buybacks, reducing supply and increasing scarcity. The initial burn of 800 million tokens has set a solid precedent, enhancing investor confidence in BGB's value.
2. Expanding Utility: BGB’s functionality has evolved from fee discounts to broader applications, including participation in Launchpad, Launchpool, and ecosystem governance. The token's integration into Bitget Wallet and Morph blockchain expands its use cases in DeFi and PayFi, making it a cornerstone of Bitget’s ecosystem. Such diversification drives demand and establishes BGB as a multi-purpose asset.
3. Rapid Growth of the Bitget Platform: Bitget has solidified its position as a top-tier exchange, with 1,700+ employees and a user base exceeding 100 million across 150 countries. Its consistent innovation—such as copy trading and pre-market—has attracted users globally, driving trading volume and increasing demand for BGB.
4. Strong Market Sentiment: With BGB outperforming other major platform tokens like BNB and OKB, its strong price momentum has created a positive feedback loop. The token has seen a 153% rise in the past 30 days and an 880% increase over the past year, underscoring market confidence in Bitget’s ecosystem and strategic direction.
5. Synergy from BGB-BWB Merger: Integrating Bitget Token (BGB) and Bitget Wallet Token (BWB) eliminates user confusion and unifies incentives, further enhancing BGB’s ecosystem presence. This merger simplifies user participation in trading and wallet services, positioning BGB as the unified token powering Bitget’s diverse offerings.

2025 Price Prediction for BGB

Given these factors, analysts are optimistic about BGB’s future. With its deflationary tokenomics, growing utility, and robust market positioning, BGB is projected to see continued growth in 2025. 

Short-term estimates suggest a potential high of $10 in Q1 2025, while long-term projections indicate it could reach $30 by year-end, contingent on continued market adoption and ecosystem expansion.

While these predictions highlight BGB’s promising trajectory, investors should consider market volatility and conduct thorough research before making investment decisions. As Bitget continues innovating and delivering on its strategic commitments, BGB is poised to remain a standout performer in crypto.

BNB, OKB & BGB Comparison

1. Price and Market Cap: BGB is leading the pack with a 30-day price increase of 153.59% and an annual growth of 880.63%. Its market cap has risen by 208.98% in the past 30 days and 828.09% over the year, both significantly outpacing BNB and OKB, reflecting strong market confidence.
2. Average Daily Trading Volume: While BGB's average daily trading volume is lower than BNB's, it surpasses OKB's. In terms of growth, BGB's monthly trading volume increased by 264.02%, and its year-over-year growth reached an impressive 1335.08%. This high turnover boosts liquidity, ensuring a more effective price discovery mechanism, offering investors fairer pricing. Additionally, it enhances fee revenue, providing Bitget with more resources for technical upgrades, security enhancements, and new business development.
3. Volume/MarketCap (V/MC) Ratio: OKB's V/MC ratio stands at 0.53%, below 1%, while both BNB and BGB exceed 1%, with BGB reaching a remarkable 3.12%. The V/MC ratio reflects market valuation status to some extent. A higher V/MC ratio indicates that BGB might still be undervalued, suggesting significant potential for further price growth.
4. Token Utility: With the initiation of its quarterly token burn plan, BGB has completed the final piece of its "buyback" strategy. Similarly, BNB has enhanced its utility with updated airdrop features in its new wallet. Both tokens now offer more comprehensive ecosystem benefits. BGB, in particular, provides more opportunities for returns through its integration with products like Launchpad, Launchpool, and PoolX, as well as its applications within the Bitget Wallet and Morph blockchain ecosystem.

Relationship Between CEX and CEX Token

Exchange tokens were initially created to fulfill trading needs within crypto exchanges, such as offering discounts on trading fees. However, as the market evolved, the functionality and value of these tokens diversified significantly, enabling them to be utilized in various ways. 

For instance, users can leverage exchange tokens to participate in exchange-related activities like token listing votes and farming premium project tokens. In listing votes, users holding exchange tokens can vote on which projects should be listed based on their token holdings. If a project gets listed, voters often receive rewards, enhancing their sense of participation in platform governance. Moreover, some exchange tokens have expanded into the decentralized finance (DeFi) space, offering services like onchainlending and staking.

The core value of exchange tokens can be summarized into the following key aspects:

1. Trading Medium: Exchange tokens are widely used for paying trading fees, often accompanied by various levels of discounts. This creates a stable demand within the exchange ecosystem and highlights their value as a medium of exchange.
2. Ecosystem Privileges: Exchange tokens serve as essential credentials for users to deeply engage with the ecosystem and gain access to various benefits, such as participating in promising project token sale and farming, with potential returns.
3. Value Capture: As exchanges expand their business, grow their user base, and increase market share, their profitability and market influence strengthen. This allows token holders to share in the benefits of the exchange's growth.
4. Market Liquidity: The high liquidity of exchange tokens enables efficient price discovery, playing a crucial role in resource allocation and risk pricing across the market.

It is clear that centralized exchanges (CEX) and their native tokens share a mutually dependent and reinforcing relationship. The growth of CEXs provides exchange tokens with extensive use cases and robust value support, while the innovation and application of these tokens further enhance the competitiveness and user engagement of CEXs.

However, this evolution has not been without challenges. Several incidents of CEXs falling victim to security breaches have resulted in significant asset losses for users, leading to steep declines in token prices. These events have sounded alarms for the entire crypto industry and reminded investors of the risks associated with exchange tokens.

For more information, check the BGB whitepaper