Web3 has always had a problem of connecting to masses, whether it is because of user-experience issues or its complexity. Mainstream Web2 apps such as Messenger, Whatsapp, Tiktok, and many more either have little to no Web3 elements integrated. However, Telegram looks to challenge the status quo, even changing it with the way they have onboarded masses into Web3. Here’s how Telegram Applets, The Open Network, and Bitget come together to attract new users into cryptocurrency.

What is TON?

TON, short for The Open Network, is a community-driven blockchain project that supports a wide range of decentralized apps (dApps) and allows for quick transactions. Launched in July 2022, it was founded by Telegram Founder Pavel Durov as the app's native Layer-1 blockchain.

Currently TON boasts an impressive transaction per second (TPS) of up to 100K, even reaching a peak of 111K TPS. With up to 107 million transactions done since launch, it has a healthy amount of 256 validators maintaining and facilitating the network.

‍

While its capabilities are certainly impressive, it is still dwarfed by major blockchain networks such as Ethereum and Solana. So how is it successfully delivering Web3 to the masses? TON does it through applets and airdrops.

TON Applets

TON Applets have been the gateway for the masses to enter crypto in a subtle way. With over 950 million users, experiencing Web3 is a few clicks away for any telegram user. This makes TON applets that run on Telegram very accessible to a wide market. In fact, typing “wallet” in the telegram search bar already gives you quick access to TON’s decentralized wallet.

The TON ecosystem is home to hundreds of developed dApps, with some notable names such as Hamster Kombat, Catizen, and Notcoin. TON Projects such as DOGS has rallied up to 42 million people, allowing them to receive an airdrop by interacting with Web3 through the TON ecosystem because of its task-to-earn nature. With the amount of mindshare TON has garnered all over the world, it’s no secret that industry leaders look to contribute to TON’s momentum.

Bitget holds conviction in the future of TON and Web3

Large institutions have rallied in to provide support to the TON-ecosystem. Notably, one of its biggest supporters is Bitget Exchange and Foresight Ventures with a staggering $30 million investment on September 18, 2024. This investment, which was made through the purchase of TON tokens, aims to support Tap-to-Earn, GameFi, and other recently developed trends inside the TON ecosystem.

Not only is Bitget involved in financial support to TON, they are also actively building on the ecosystem. You are able to access a mini version of Bitget Exchange through their official bot, allowing you to trade major cryptocurrencies such as Bitcoin, Ethereum, and Solana without leaving the Telegram app. 

These contributions made by Bitget are not only a show of support to TON, but a dedication to safely onboarding the masses onto Web3. 

Disclaimer: Tokens mentioned in this article are not to be taken as financial advice. Please do your own research before making a financial decision and trade at your own risk. Investing in cryptocurrency is subjected to volatility and possible losses.