The crypto gaming landscape has changed drastically. From coding tutorial games like CryptoZombies to finding the potential of trading gaming NFTs with CryptoKitties, to even exploring metaverses with Decentraland and Sandbox, the current GameFi space is booming. Perhaps the most successful crypto game of late would have to be Axie Infinity. Taking the blockchain gaming space by storm last 2020, almost any crypto gamer can identify the cute little Axie creatures that let users play games to earn. What many may not know is the team behind-the-scenes that helped Axie Infinity take off. Enter Tribally - Axie Infinity and Ronin’s longest standing partner! 

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Axie Infinity and Ronin

Axie Infinity is a groundbreaking blockchain-based game that allows players to collect, breed, and battle digital pets known as Axies. It was released back in 2018 but really took off around 2021 during the height of the global pandemic. Created by Sky Mavis, Axie Infinity has become one of the most successful play-to-earn (P2E) games. Through completing daily quests, gamers could earn SLP, a crypto token which could be exchanged for fiat currency. Players also created a market for buying, selling, and renting out Axies. The game has gained massive popularity worldwide, especially in countries where daily rewards had sometimes even eclipsed minimum wage. 

To support the growing demand and transaction volume within the Axie Infinity ecosystem, Sky Mavis developed the Ronin Network. Ronin is a custom-built sidechain designed to address the scalability issues of the Ethereum network, which Axie Infinity originally relied on. By migrating to Ronin, Axie Infinity reduced transaction fees and increased the speed of transactions, making it more accessible to players. The Ronin Network is a crucial infrastructure that contributes to Axie Infinity's continued growth. However, Axie and Ronin wouldn’t have gotten this far without Tribally - a social platform for games and gamers!

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What is Tribally?

Tribally is a social gaming platform allowing gamers to connect, play, and discover new games! Since its inception, Tribally has grown its community to over 65,000 active gamers, generating more than 15 million gaming activities. They provide several features such as unified gaming profiles, reputation scores, rewards, challenging other players, joining groups/guilds/tribes for community-building, and even betting on PvP matches! Tribally also offers several gaming tools such as onboarding programs for new players and catered websites for their partnered games to help players plan out their winning strategies. 

The Tribally team focuses on maintaining a vibrant, inclusive gaming community while also empowering players to earn together through gaming! Their main play-to-earn mechanic also doesn’t extract tokens from a game’s core economy (which tends to inflate supply and reduce price) but rather allows users to bet on matches of their favorite players through “Wagers”. When players “Challenge” each other, other players can speculate on the match result. Whoever guesses correctly receives rewards alongside the gamers in the “Challenge”, stakers and the partnered games. Through Wagers, Tribally hopes for a more sustainable gaming economy that lets players earn more consistently while having fun. 

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Tribally as Axie and Ronin’s Longest-Standing Community Partner

Tribally has been instrumental in building and supporting key products for Axie Infinity and the broader Ronin ecosystem since 2021. They are also currently Axie Infinity’s official community tooling partner. Based on Tribally’s whitepaper, their contributions include:

• AxieInfinity.com: Tribally is the team behind the AxieInfinity.com, the official public website for the Axie universe. Funded by Sky Mavis, this site serves as a hub for all things Axie. There, players can create an account, purchase Axies, breed Axies, explore the Axie universe, and engage with the community. It is also integrated with live data to enhance the user experience. 
• Axie.Tech: As the #1 Axie community website, Axie.Tech is used by over 1.5 million people globally. It was also developed by Tribally. Axie gamers can use this to explore cards and abilities, learn more about different Axies, and simulate Axie breeding. Axie.Tech is a vital resource for Axie players who want to improve their gaming skills.
• Origins Onboarding Portal: The Axie Origins onboarding portal is a platform designed to guide new players through the process of setting up and starting to play Axie Infinity: Origins, the new version of Axie Infinity. Powered by Tribally, the portal tripled user signups and NFT market volume upon its launch. It represents a significant achievement in expanding the Axie community.
• Axie Merch Store: As the first-ever commercial integration of Ronin Pay, the Axie Merch Store is the official merchandise outlet for the Axie universe. It allows players to purchase physical merchandise related to the Axie Infinity game such as mugs, hats, shirts, and hoodies. This store is another example of Tribally's successful projects.

These platforms by Tribally have been crucial in enhancing the Axie Infinity experience and overall expanding the reach of the Ronin blockchain. Furthermore they also work with various gaming content creators like TQ, Indes, and Gunlocke to help engage the Axie community. 

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Tribally Going Forward

In the future, Tribally plans to continue supporting Axie Infinity and the Ronin Network. As its community partner, they plan to keep working on their various websites as well as bringing more people to Axie through various social initiatives like rewards, events, tournaments, and engagement through content creators. Tribally will also continue working with its other game partners and keep expanding its reach to other blockchain games.

Currently, the Tribally team is excited to launch its TRIBAL token this upcoming September 2024 on Base. The TRIBAL token will be used in rewards, wagers, staking, and accessing premium features like “Group Boosts”, the “Blessings Machine”, and the Tribally Battle Pass. 

The success of blockchain gaming isn't built on gameplay or monetization alone - it’s also the community behind it. Just as it was for Axie Infinity and Ronin, the same can be said for other games. Tribally understands this and hopes to inspire the Web3 gaming space to keep investing in their gaming community. For gamers out there looking to earn while connecting, Tribally is definitely worth a shot!

Tribally is bringing its unique blend of Web3 gaming and community-driven experiences to the Philippines. Sign up with the code "BITSKWELA" and be a part of the gaming revolution!